Data protection


1.1 Concept Chocolate SRL/BV with registered office at Rue des chardons, 19 at 1030 Schaerbeek, registered at the BCE under number 0840.529.348, hereinafter referred to as Concept Chocolate operates a website via (hereinafter the “Site”).

1.2 All personal data that we collect (hereinafter the "Data") will be processed in accordance with Belgian and European regulations applicable to the protection of personal data, in particular Regulation (EU) 2016/679 of the European Parliament and of April 27, 2016 on the protection of individuals with regard to the processing of personal data and on the free movement of such data and repealing Directive 95/46/EC (General Data Protection Regulation, “GDPR”), Directive 2002/58/EC, amended by Directive 2009/136/EC and the law of June 13, 2005 known as the “Law relating to electronic communications” amended by the law of July 10, 2012.

1.3 You are invited to carefully read this Privacy Policy (hereinafter the “Charter”) and to read its content.


2.1 The Charter describes the measures taken for the use and management of your Data when using the Site and your rights as a user of the Site.

2.2 The Charter applies to all services offered by Concept Chocolate through the Site.


3.1 When you visit our Site, we may collect information (including Data) in several ways:

3.1.1 Data Provided by Users. We collect the Data that you communicate on the Site for the purpose of allowing Concept Chocolate to validate a reservation for a visit/workshop, confirm a purchase on our online store or simply request information.

3.1.2 Information collected through technological tools. When you browse our Site, our computer systems may collect passive data such as your Internet Protocol (IP) address or browser type. We also use Cookies to collect information about the date and time of your visit or the areas of the Site that you visited.

3.2 By visiting our Site or communicating your Data, you consent to and authorize the collection and processing of your Data as described in the Charter. If you do not consent to or cannot authorize the collection or processing of your Data as described in this Charter, do not use the Site.

3.3 You have the right to withdraw your consent at any time by contacting us by email at the following address:


4.1 The Data we collect is used to process the execution and follow-up of your reservation for a visit to the museum. They are also used to improve the services we offer to you by informing us of your interests regarding the functionalities, performance and support of our services.

4.2 We may use the Data collected ourselves or via different media for the purpose of promotional, commercial or informational communication. In this context, in order to allow you to make better use of the Site and to keep you informed of our news as well as our best offers of the moment, we can offer you free newsletters. Unless you object, if you have used the services Concept Chocolate, we can send you information electronically concerning the use of the Site as well as our promotional offers.

4.3 We may also use this Data to carry out studies aimed at improving our services.

4.4 We may disclose your Data if necessary to (a) comply with applicable laws or satisfy an order or injunction from the Courts and Tribunals, or (b) protect and defend our rights or those of users of the site.

4.5 We may transmit your Data to our Direct Marketing Partners by e-mail, if you choose to receive our promotional communications. In any case, we will take all reasonable measures to ensure that the said companies comply with this charter. Our policy is to prohibit these companies from using your Data for any purpose other than to provide the products and/or services expressly requested by Concept Chocolate.

4.6 We will also be required to transmit your Data to our accountant, namely Magecofi-Atecofi in Waterloo, in order to provide the service(s) rendered on our site.

4.7 We may “anonymize” Data by removing personally identifiable elements such as name and email address, and aggregate the data for use in market research or other business purposes. We may then be required to disclose this anonymized information to third parties.

4.8 Except as described in this section we do not permit the sale or transfer of Data to third party entities without your approval.


5.1 You have the right to oppose the processing of your Data as well as their use for prospecting purposes, in particular commercial. This right can be exercised by sending a letter to the head office of Concept Chocolate which is established Rue des chardons 19, 1030 Schaerbeek OR by email at the following address:

5.2 To unsubscribe from our newsletters, you can exercise the right of opposition by clicking on the unsubscribe link located at the bottom of each of our newsletters. Unsubscribe requests are only effective if a message confirms this to you. If this is not the case, you can exercise the right of opposition as described in article 6.1 of this Charter.


6.1 You have the right to access, rectify, erase and limit the processing of Data concerning you, in accordance with Articles 15, 16, 17 and 18 of the GDPR.

6.2. These rights can be exercised by sending a letter to the head office of Concept Chocolate which is established Rue des chardons, 19 – 1030 Schaerbeek OR by email at the following address:

6.3 Before responding to such a request, we may ask you to identify yourself.


7.1. You also have the right to receive the Data that concerns you and that you have provided to Concept Chocolate in a structured, commonly used and machine-readable format and the right to transmit it to another controller when the processing of this Data is carried out using automated processes.


8.1 Cookies are data sent to your terminal from your browser when you visit the Site and which include a unique identification number. Cookies make it possible to simplify access to the Site as well as navigation and increase the speed and efficiency of use of the latter. They can also be used to individualize the Site according to your personal preferences. Cookies also make it possible to analyze the use of the Site.

8.2. Concept Chocolate informs you of the types of cookies used on the Site:

• Analytics cookies (Google Analytics, Facebook); • cookies make it possible to keep track of the items recorded in your order.

Session cookies are used to facilitate your use of the Site by storing certain data about you.

Advertising cookies, the purpose of which is to inform us about the products, services and pages you consult, make it possible to personalize the advertisements which are likely to be offered to you on the Site by means of so-called "retargeting" techniques based on your previous searches and your selection criteria (internal retargeting for the display of the start page, on abandoned baskets and on wishlists, and retargeting on sites external to Concept Chocolate (Facebook, Google targeting, Big data, Google My business, etc.)).

In accordance with the law of June 13, 2005 relating to electronic communications, these cookies do not collect any information allowing the Internet user to be personally identified and as they are put in place strictly for their technical functionality they do not require the express consent of the user. subscriber.

8.3. In accordance with the law of June 13, 2005 relating to electronic communications, your agreement is not necessary when the installation of a cookie has the exclusive purpose of allowing or facilitating communication by electronic means or is strictly necessary for the provision of an online service at your express request (session cookies).

8.4. For advertising cookies, your agreement or your refusal is materialized by the configuration of your browser software or by the configuration of any other technical means supported by the Site and allowing us to manage your navigation on the Site.

8.5. You can refuse the installation of technical cookies by following the procedures described below depending on your browser software.
• if you browse the Internet with the Internet Explorer browser, follow the procedure indicated here
• if you browse the Internet with the Mozilla Firefox browser, follow the procedure indicated here
• if you browse the Internet with the Google Chrome browser, follow the procedure indicated here
• if you browse the Internet with the Safari browser, follow the procedure indicated here

8.6. Concept Chocolate informs you that disabling cookies may affect optimal navigation and the functionality of the Site.

8.7. You always have the option of deleting accepted cookies. If you wish to delete cookies, the settings or preferences controlled by those cookies will also be deleted.


Concept Chocolate may keep your Data for a period of 5 years after the cancellation of your registration in order to offer you new products and/or services.


Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work or place of the alleged violation if you consider that the processing of your Data violates the GDPR.

Privacy Commission • Rue de la Presse 35, 1000 Brussels
Tel: +32(0)2 274 48 00 • Fax: +32(0)2 274 48 35